Damon Booth, Founder of BetBanter

Who are you?

Damon Booth – Founder of BetBanter

Can you tell us the story of your business from idea to where you are now?

The concept came from a personal betting experience with a friend. I knew it would be cool to facilitate bets between friends and to make it social for casual betters.

The marketing strategy is what sets us apart and we have done some very cool viral videos so far with bigger things in the pipeline.

What has been your biggest failure or struggle?

Getting my head into a completely new industry, the very unique thought processes and ways of doing things that came as a shock at first.

And what has been your biggest achievement or success?

Having well respected people within the gaming industry congratulate me on the idea and business.

What’s your must read business book?

How to win Friends and Influence people.

Who’s your most inspirational CEO or founder?

Gary Vaynerchuk

And can you tell us something weird or interesting about yourself?

I decided this year to become a pro boxer despite not boxing since i was a kid and my first fight is next week!